SaaS 101

SaaS (software as a service) means that users access software through their internet browser or a web-based app. The software maker hosts their product on their own servers, which is why SaaS products are sometimes referred to as a “hosted solution” or “web-based solution.”

What are the benefits of SaaS? Lower costs and scalability. Simple deployment and upgrades. Accessibility and security.

The SaaS cloud application services market segment will reach $113.1 billion in 2021, up by almost twice from the 2017 revenues of $58.8 billion.

SaaS examples: BigCommerce, Google Apps, Salesforce, Dropbox, MailChimp, ZenDesk, DocuSign, Slack, Hubspot, Netflix

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